Guiding Principles

The following principles will guide all our work:

Listeners will be catered for with appropriate music played. DJ’s will get the opportunity to have their skills demonstrated
Rockabilly Radio appreciates that everyone matters. We will focus on the needs of our specific listeners, and our services will be responsive to their particular needs. We will also give people various genres within the main framework of Rockabilly & Rock n Roll and in the way they access the sound.
We are committed to providing something different and will invest whatever funds received based on the need, no matter where an individual lives.
We will treat all individuals fairly and ensure every DJ has equal opportunity to fulfill their potential regardless of their individual circumstances.
All our listeners will get a fair deal, with everyone having access to our services and enjoying a good quality of audio no matter where they live.
We are against any form of abuse, racism and other discriminatory or extremist activities, either physically, verbally, or by any means of political coerciveness .
We recognise people have the right to their own opinion, freedom of speech though not by abusing the privilege to incite disruption.
We will inform about what we are doing and why we are doing it. Decisions will be taken to make improvements or amendments to the Station’s functions.
We aim to deliver outstanding services by making sure our costs match the very best and that waste and bureaucracy are reduced. This will allow us to spend more on improving the services that are priorities for Rockabilly Radio and to ensure our costs are as low as possible.

These principles will run through everything we do.

Priority Framework
The Community based plan is structured around our themes. The first themes align broadly with Rockabilly Radio’s Strategy:

Leading the station’s Transformation
Vibrant, Safe and Strong internet Communities
Protecting and Enhancing our interests
Supporting People to enjoy what we play

The following theme describes how we will make Our Station a more focused and efficient organisation:
Within each of these themes, we have a number of key priorities, which are described in more detail in the plan.

We know that we are building on success. Rockabilly Radio is a station with a long standing global recognition. It is at the cutting edge of the genres we play which continues to grow in listeners with a thriving hub of music

We are not however complacent; we know that the benefits of our success can be better shared and that, as a result, the experience for listeners can be very different.

There are challenges ahead, but there are also significant opportunities. This strategy seeks to focus on those opportunities, as they represent the future for people living, learning, working and investing in this station.